Tennessee Department of Transportation

Project:  Tennessee State PSA
“Kick a Bear”/Chandler-Erhlich

Turn a tight budget into
Emmy award winning work

Unlike most PSAs where the challenge is to communicate a vital message within the constraints of a tight budget, the real challenge for this spot was to work with a live, honest-to-goodness, really big brown bear.  Not only was Spot Producers able to keep it “real” with no loss of limbs, they were also able to score an Emmy for their efforts.